The Insurance Buzz
The Insurance Buzz shares top tips for Insurance Agents on how to maximize their entrepreneurial journey. Sales training tips, mindset, and motivation and learn from some of the best in the industry and experts in the field as they share what they have done to be successful as an Insurance Agent.
The Insurance Buzz
336. Who Would Choose The Most Expensive Insurance Quote?!
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"Most of the time, the only thing separating you from your competitor is your willingness to have the conversation." Michael Weaver
What’s in this episode:
In this episode of The Insurance Buzz, Michael Weaver shares a powerful real-world story of a friend who chose the most expensive homeowners insurance quote—over $800 more—and why.
Michael breaks down the three reasons that customer gladly paid more: education, speed, and service. He explains how showing up, educating, and quoting your absolute best policy every time is how you differentiate yourself in a market full of similar products. This episode is a must-listen for any agent relying on email-only quotes and struggling with low closing ratios.
If you want to sell more policies, build better relationships, and retain customers for life, this story will show you how
[00:00:00] – Intro: Why someone would choose the most expensive quote
[00:01:20] – The quote experience: 3 agents, 3 different approaches
[00:03:00] – The power of conversation and fast follow-up
[00:04:45] – Why the customer chose the $800 higher quote
[00:07:00] – What really matters to customers during a claim
[00:09:30] – Why quoting your best policy every time is a non-negotiable
[00:11:45] – What kind of clients you attract when you lead with value
[00:13:30] – Final thoughts: Your job is to build trust and protect people
📞 Want to close more policies—even if your quote isn’t the cheapest?
✅ Start by quoting your best policy every time
✅ Take the time to educate your prospects
✅ Follow up fast, be different, and build relationships
💬 Have a story like this to share or need help implementing this approach in your agency? Text Michael at (816) 727-7610
RESOURCES + LINKS
Watch the full episode on YouTube: HERE
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TEXT MICHAEL DIRECTLY
Have a question or want to talk to Michael directly? It’s really him, not a robot. Text “BUZZ” to (816) 727-7610
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YouTube: @michaelweavertraining
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