The Insurance Buzz
The Insurance Buzz shares top tips for Insurance Agents on how to maximize their entrepreneurial journey. Sales training tips, mindset, and motivation and learn from some of the best in the industry and experts in the field as they share what they have done to be successful as an Insurance Agent.
The Insurance Buzz
316. Scaling Smart: Brooke Brolo on Hiring, Processes, and Leading Your Team
"You can’t do it alone. If you want to scale your business, you need a team." Brooke Brolo
Transform your Life Insurance sales in just 5 days! HERE
What’s in this episode:
In this episode of The Insurance Buzz, Michael and Courtney Weaver sit down with elite agency owner Brooke Brollo, who shares how she has successfully leveraged social media to drive quotes, boost retention, and foster client connections. Brooke dives into her 90-day accountability process for new hires, the importance of consistency, and how to create a winning team culture. From her candid reflections on scaling her business to actionable tips on content creation, Brooke delivers invaluable insights for agents looking to evolve and thrive in today’s digital landscape.
[00:02:00] The shift from social media consumer to creator and why agents need to be in the digital space.
[00:05:00] How consistency in social media builds confidence and reinforces habits.
[00:07:00] Posting for your ideal customer instead of other agents to drive business.
[00:10:00] Brooke’s 30-day social media challenge: creating targeted, impactful content.
[00:15:00] The 90-day accountability process for new hires and fostering team success.
[00:20:00] Creative, non-monetary incentives for motivating agency teams.
[00:27:00] Building trust and accountability within leadership teams to scale your business.
Follow Brooke:
Social Media: @brookebrolo
Brookebrolo@allstate.com
RESOURCES + LINKS
NEW BOOK “Quote 3: How to Make Multiple 6 Figures in Any Sales Organization" Order HERE
Watch the full episode on YouTube: HERE
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