The Insurance Buzz

222. Why You Should Stop Using the 1 Call Close

February 26, 2024 Michael and Courtney Weaver Episode 222
The Insurance Buzz
222. Why You Should Stop Using the 1 Call Close
Show Notes

The one call close - it’s sexy in nature, bad for business! In this episode, we break down the problems with the "one call close" sales strategy that has been preached by so many sales trainers. Putting price over relationships and your customer’s needs is a sure way to create high turnover in your business. But don't worry beyond highlighting the issues the one call close creates - we provide some positive solutions too! Tune in for ways your personal goals, investing in your skills, and having more meaningful conversations will set you up for success in the long term.



HIGHLIGHTS

04:15 How the "one call close" sales strategy leads you to an unprofitable business.

08:45 Why you should reflect on long-term goals and vision for your business vs short-term transactions.

14:00 Building a solid business on relationships and value instead of discounts.

18:15 How to have more meaningful conversations with your customers.

24:15 How will AI impact insurance sales?



RESOURCES + LINKS


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Game Changer: Taking Your Insurance Agency To The Next by Michael Weaver


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